Why Most Leaders Burn Out
Leadership shouldn’t feel like a constant uphill battle. Yet, most leaders spend too much time working outside their natural strengths, leading to exhaustion, frustration, and disengagement.
The solution? The 70-30 Principle—a proven method to help leaders operate at their best while still growing in critical areas.
This concept, rooted in self-awareness and intentional leadership, aligns perfectly with the 5 Voices System, ensuring that leaders can play to their strengths while addressing their blind spots.

What is the 70-30 Principle?
The 70-30 Principle states that leaders should spend 70% of their time operating in their strengths and only 30% on growth areas.
Here’s why:
- Maximizes energy and effectiveness – Leaders perform better when they work in their natural strengths.
- Reduces burnout – Constantly working in your weak areas drains mental energy.
- Encourages targeted growth – The 30% ensures steady, intentional improvement in key leadership skills.
But the problem is that most leaders do the opposite—spending 70% of their time fixing weaknesses and only 30% using their strengths. That’s a recipe for failure.
How to Apply the 70-30 Principle Using 5 Voices
Each of the 5 Voices has strengths and blind spots. The key is to lean into your strengths (the 70%) while intentionally improving your growth areas (the 30%).

Nurturers (People & Values):
- Strengths to maximize: Building trust, creating strong culture, emotional intelligence.
- Growth areas to focus on: Speaking up in leadership discussions, strategic thinking.
Creatives (Vision & Innovation):
- Strengths to maximize: Big-picture thinking, problem-solving, challenging the status quo.
- Growth areas to focus on: Clearly articulating ideas, executing plans.
Guardians (Systems & Process):
- Strengths to maximize: Data-driven decision-making, operational efficiency.
- Growth areas to focus on: Being open to new ideas, valuing relationships over rules.
Connectors (Collaboration & Influence):
- Strengths to maximize: Building relationships, motivating teams, communication.
- Growth areas to focus on: Details and follow-through, avoiding overpromising.
Pioneers (Strategy & Results):
- Strengths to maximize: Visionary leadership, confident decision-making.
- Growth areas to focus on: Listening to diverse perspectives and team empathy.
How to Shift Your Leadership Mindset to 70-30
- Audit Your Time – Identify how much of your day is spent in strengths vs. weaknesses.
- Delegate or Reassign Tasks – Offload work that pulls you too far outside your strengths.
- Create a Leadership Growth Plan – Be intentional about the 30% growth by setting personal development goals.
- Use 5 Voices to Guide Your Team – Help your team members also apply the 70-30 rule.

Final Thought: Leadership Shouldn’t Be Draining
The best leaders don’t try to be everything to everyone—they build a team that complements their strengths.
If you want to start leading with clarity, confidence, and effectiveness, the first step is knowing your leadership voice.
Take the Free 5 Voices Assessment today to find your leadership strengths.